What’s New

NEW DOVE® Chocolate Covered Dusted Nuts. In 2018 there will be three variants within our dusted nut collection including cashews dipped in milk chocolate dusted with sea salt, almonds dipped in dark chocolate dusted with cinnamon and cashews dipped in dark chocolate dusted with cocoa.

NEW DOVE® Promises® Silky Smooth Cookie Crisp and Milk Chocolate – Experience the pleasure of DOVE® Promises® Silky Smooth Milk Chocolate with Cookie Crisp. Every bite of enjoyment is filled with crispy cookie pieces and contains only the finest quality cacao.

 

Brand History

DOVE® Chocolate offers a silky smooth texture and delicious, lingering taste to create the perfect moment of chocolate pleasure.

Committed to producing quality chocolate from “bean to bar,” DOVE® Chocolate is made with 100 percent pure cocoa butter and uses specially selected cocoa beans to deliver its signature taste. The patented and proprietary method of COCOAPRO® produces the unique and silky smooth texture. The great taste, combined with the thoughtfully designed chocolate shapes and packaging, provides A Chocolate Experience Like No Other®. This careful technique is just one of the reasons DOVE® Dark Chocolate is the #1 solid dark chocolate in the U.S. market.

 

Portfolio

Available in a variety of formats – from DOVE® Bars to DOVE® PROMISES® – the DOVE® Brand also offers delicious ice cream flavors and seasonal candies for Valentine’s Day, Easter, Halloween and Christmas. Below is a comprehensive listing of flavor offerings:

Single Bar (1.44 oz.) Available in:

  • Silky Smooth Milk Chocolate
  • Silky Smooth Dark Chocolate

Large Bar (3.3 oz.) Available in:

  • Silky Smooth Milk Chocolate
  • Silky Smooth Dark Chocolate
  • Silky Smooth Almond Dark Chocolate

Bag of PROMISES® (7.94 – 9.5 oz.) Available in:

  • DOVE® PROMISES® Silky Smooth Peanut Butter Dark Chocolate
  • DOVE® PROMISES® Silky Smooth Mocha Latte & Dark Chocolate Swirl PROMISES®
  • DOVE® PROMISES® Silky Smooth Milk Chocolate
  • DOVE® PROMISES® Silky Smooth Dark Chocolate
  • DOVE® PROMISES® Silky Smooth Almond Dark Chocolate
  • DOVE® PROMISES® Silky Smooth Peanut Butter and Milk Chocolate
  • DOVE® PROMISES® Silky Smooth Caramel and Milk Chocolate
  • DOVE® PROMISES® Silky Smooth Mint and Dark Chocolate Swirl
  • DOVE® PROMISES® Silky Smooth Dark Chocolate Sea Salt Caramel

 DOVE® Fruit Available in:

  • DOVE® Fruit Mixed Berries Dipped in DOVE® Dark Chocolatewith Strawberry, Blueberry & Cranberry. (5 oz. SUP)
  • DOVE® Fruit Dark Chocolate Cherry & Sea Salt Almond (5 oz. SUP)
  • Strawberry & Cocoa Almond (5 oz. SUP)
  • Blueberry & Vanilla Cashew (5 oz. SUP)
  • Cranberries Dipped In DOVE® Dark Chocolate (6 oz., 17 oz. and 26 oz. SUPs)
  • Cherries Dipped In DOVE® Dark Chocolate (6 oz., 17 oz. and 26 oz. SUPs)
  • Blueberries Dipped In DOVE® Dark Chocolate (6 oz. SUP)
  • Raspberry & Honey Roasted Almond (5 oz. SUP)

 

Connect with DOVE® Brand

 

DOVE® Brand Insights

  • DOVE® Dark Chocolate was the first mainstream chocolate brand in the U.S. to obtain Rainforest Alliance certification.
  • DOVE® Dark Chocolate is the #1 selling PROMISES® variant.1
  • DOVE® Chocolate has great Top of Mind awareness within the chocolate category.2
  • Consumers rank DOVE® Chocolate as one of the top brands in terms of quality.3
  • The chocolate covered nuts sub-segment has very strong growth up +50% over past 3 years.4
  • Nuts are on trend with consumption growing +7% over the past 3 years.4

 

1NIELSEN xAOC L52 3/15/16

2Nielsen Driving Penetration Study 2016
3BASES Competitive Analysis Study
4Nielsen Total US xAOC incl. Conv, Dollar Sales, 2013 - 2016

®/™ trademarks ©Mars, Incorporated 2017

Media contacts

Ampy Vasquez
(973) 691-3536